Build the Only Brand You’ll Ever Need, Yourself.
Most people build their personal brand backwards, chasing tactics and visibility.
But the most powerful brands don’t begin with marketing.
They begin with identity.
Through identity architecture, narrative psychology and personalised AI,
My Brand Academy helps individuals and organisations unlock who they are,
what they stand for, and how they communicate with clarity and conviction.
Trusted by storytellers and leaders from Harry Potter, TikTok, Marvel to athletes, creators and executives.
Apply to Work 1:1 With Marc
TWO PATHWAYS, ONE ACADEMY
Whether you want to transform your personal brand or elevate the people inside your organisation, every journey starts with identity.
For Individuals
Identity-led transformation with clarity, confidence and a personalised AI assistant.
For Organisations
Develop confident internal ambassadors, strong communication cultures and CPD-recognised learning pathways for your people.
The My Brand Academy Method.
From Fantasy to Real-Life Impact
“Every great story, on screen, on stage, or in real life, starts with identity.”
Hello. I’m Marc Maley, and for over 25 years I’ve been helping global audiences fall in love with characters, franchises, and brands that shaped generations, Harry Potter, Disney, Marvel.
We bring that same emotional and narrative power into the real world.
From the big screen to the boardroom, I work with organisations, public figures, athletes, authors, and high-impact professionals to help them unlock their story, own their identity, and lead with authenticity.
Storytelling isn’t just a creative skill, it’s a strategic advantage.
And when people learn to tell their story with clarity and purpose, they don’t just show up differently. They lead differently.
Marc Maley, Founder - My Brand Academy
Nadine Noordam
WSL Professional Footballer
"Marc helped me see how my quiet strength
can become my voice. It also made me realize that thinking isn’t something to fight but it’s a
power I can use and help others with. The process gave me more confidence to express who
I am, on the pitch and beyond."
Michal Oshman
Ex-Global Head of Culture at TikTok & Intl. Head of L&D at Meta & Best Selling Author
“Marc has been instrumental in my personal brand development and growth. His unique insights and strategic guidance helped me transition smoothly from my role at Facebook to TikTok. Marc’s expertise in personal branding was invaluable, providing me with a clear, authentic voice. He has been a trusted advisor, continuously helping me refine my narrative and impact both in my career and as an author.”
Philip Cohen
Head Of Banking, UK & International, HSBC
“Marc’s deep understanding of storytelling and its impact on personal and corporate brands, combined with his passion and extensive experience, makes him a standout leader in the branding world.”
Melita Emanuel-Carr
Olympic Basketball Player
"Marc helped me to regain confidence in myself and receive guidance on how to recreate my brand based on how I want the world to view me."
FOR INDIVIDUALS
IDENTITY-LED PERSONAL BRAND TRANSFORMATION
Most people try to build a personal brand by posting more.
True transformation starts long before content, it starts with clarity.
When you know your identity, everything else aligns:
• Decisions become obvious
• Visibility becomes natural
• Confidence becomes consistent
Personal Brand North Star Manifesto
A deep 1-4 week identity sprint that clarifies who you are, what you stand for, and where you're going, complete with your personalised AIÂ personal brand coach trained on your story and tone.
Investment begins at ÂŁ1,500.
Limited spaces each month.
12-Month Coaching Programme
Strategic identity-led coaching with monthly narrative refinement, visibility guidance and AI evolution.
Includes all CPD courses.
Programmes begin at ÂŁ650/month.
Only the first month is committed, the full year continues only by mutual agreement
Your AI Coach Is Not Just Smart, It’s Personal.
Built from three powerful foundations.
It’s a living, evolving coach, built from the best of me, the best of AI, and the best of you.
A strategist. A creator. A clarity mirror.
1. Marc’s 25 Years of Brand-Building
From Harry Potter to Disney and Marvel, through to hundreds of athletes, leaders, founders and high performers - my storytelling systems and frameworks are embedded into your AI.
2. The Best-in-Class Intelligence of ChatGPT
Your AI stays up to date with the latest insights, trends and knowledge, evolving every time it’s used.
3. You - Your Identity, Your Tone, Your Blueprint
We train the AI on your manifesto, playbook and communication style.
This is not generic AI. This is your best-in-class personalised brand partner.
FOR ORGANISATIONS
EMPOWER YOUR PEOPLE. STRENGTHEN YOUR BRAND.
Today’s leading businesses and brands know this: employees won’t simply reflect
your brand, they are your brand.
The most successful organisations are cultivating internal voices, not silencing them.
Because when your people feel trusted and empowered, you don’t just avoid mistrust -
you build loyalty, reach, and genuine brand influence from the inside out.
It’s not about soft skills.
It’s not generic development.
It’s strategic narrative architecture, frameworks, and activation tools designed to make
your talent cohorts show up as authentic ambassadors, aligned, empowered, and with
purpose.
LAUNCHPAD
Ignite your brand from within: Build your Employee Ambassadors
We partner with companies to build employee ambassador programmes, delivered for teams, from C-suite to new starters.
Co-created with Grace Andrew, Ex-Brand Director of the Diary Of A CEO.
Workshops, Offsite's & Keynotes
Storytelling in Action
Marc Maley delivers transformative experiences that turn professional development into personal evolution, equipping individuals and organisations with the frameworks to lead, connect, and thrive through storytelling.
From the stage to your internal offsite, each session is built to spark clarity, build confidence, and drive authentic impact.
